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Hockey families put in more hours than anyone in high school sports and get the least sleep doing it. Five in the morning at the rink, weekend tour...

Walk the parking lot after a charity scramble and you will find the honest review of your gift bag. Anything left in the cart or dropped in a trash...

From the first tee to the eighteenth green, a golfer's day is built out of small objects he cares about more than he admits. The glove, the marker,...

Field hockey players spend their fall on a turf field in weather nobody else is out in, playing a sport that gets a fraction of the attention footb...

In the first weeks after a loss, a family gets flowers, casseroles, and a great many cards. All of it is kind, and almost none of it is still there...

There are two kinds of birthday banners. One is the foil kind from the party aisle that says a number and gets thrown away with the paper plates. T...

Most schools use banners for exactly one thing: senior night. Then they come down and the walls go back to being blank. Programs that treat banners...

The banner is the part of senior night everybody photographs. It hangs on the fence, the athlete stands in front of it with their parents, and that...

Most booster club fundraisers fail in the same place. Not on the idea, and not on the enthusiasm. They fail on math nobody did before ordering, and...

There is a specific sound a stadium makes when three thousand people are waving the same towel. It is not the same as a stadium that is just loud. ...

Most programs think about keepsakes in November, when the season is ending and everyone is emotional. The programs that build a real culture think ...

The football banquet is the one night the whole program is in the same room. Players, parents, assistants, boosters, the athletic director, and the...