Custom Logo Sports Balls vs. Standard Promo Products: ROI
Promotional spend is only worth it if the item keeps working after it is handed out. On that measure, a custom sports ball outperforms the standard pen-and-stress-ball giveaway.
The standard promo item
Cheap per unit, but easily lost or discarded, which means impressions stop the day it is handed out.
The custom sports ball
Costs more per unit, but it gets displayed, so it keeps generating impressions for months or years. Fewer units, more value per unit.
The ROI case
When you measure cost per lasting impression rather than cost per unit, premium wins. With no minimum order, you can run that strategy at any scale, made in Baltimore in 7 to 10 business days.
